Today’s funeral industry is moving forward quickly. Consumers have a much clearer idea when it comes to choosing their preferred funeral director. Here at the NFFD, we work to help hundreds of funeral directors become more visible to their potential customers in a heavily internet-dominated world.
Unlike other trade bodies that specialise in education and professional development, the NFFD offer practical, business-lead benefits to allow our members to be more easily visible to the buying market. Whilst for many years, the funeral industry has concentrated on gaining credibility within the industry; our aims have been to give NFFD members credibility with those on the street, our potential customers and families in the future.
As you will have seen all over the media, funeral costs are becoming a real bone of contention for families who are struggling to give their loved ones the send-off they feel that they deserve.
With that in mind, we have designed our benefits package to ensure a) maximum visibility to consumers and b) tools to enable our members to reduce their overheads and, ultimately, their charges which, in turn, will generate more business.
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